Development of a reimagined visual identity for the OFFF Festival, a leading international event in digital creation and design. The project focused on designing a polymorphic logo adaptable across multiple editions while ensuring strong recognition and overall consistency, rooted in the festival’s experimental and creative identity.
The art direction is built around a modular and evolving visual system, allowing the identity to adapt across contexts while maintaining a consistent structure. It was applied across various media, including web design, print, promotional assets, and motion, ensuring strong visual coherence and flexibility in line with the festival’s international and experimental nature.
« Designed with intention, crafted with precision. »