Development of Digital Nomads, a communication campaign promoting international mobility among MMI students. The project aimed to highlight the academic, professional, and personal benefits of studying abroad through a clear, engaging, and accessible message designed to encourage participation.
The campaign combines print, digital, and live formats, including a magazine, a web page integrated into the existing IUT NFC website, and a WebTV live session. The visual identity is built on a blue bichromatic system, applied across all materials to ensure consistency and reinforce clarity while aligning with institutional guidelines.
"Designed with intention, crafted with precision."